Top 5 Delivered Meal Kits and Specialty Foods Apps Performance in UAE - Q4 2022

In the fourth quarter of 2022, the Delivered Meal Kits and Specialty Foods apps in the United Arab Emirates showcased varied performance metrics on the unified platform. Below, we delve into the trends for the top 5 apps in this category.

Vivino: Buy the Right Wine experienced a steady weekly revenue with minor fluctuations, peaking at around $6 in the final week of December. Weekly downloads for Vivino hovered around 500 to 800, with a notable spike to 848 in the week of December 5. The number of active users ranged from 4.5K to 5.7K, ending the quarter at approximately 5.1K.

HelloFresh: Meal Kit Delivery had a consistent download trend, generally between 100 and 300 per week, with a peak of 338 in late September. Weekly active users remained relatively stable, fluctuating around 4.2K to 4.8K, closing the quarter at 4.6K.

EveryPlate: Cooking Simplified showed a modest download count throughout the quarter, with a significant increase to 194 in the last week of December. Active users saw a gradual increase, starting at 232 in late October and reaching 357 by the end of December.

Green Chef: Healthy Recipes had low download numbers, with occasional upticks such as 44 in late September and 28 in late November. Active user numbers were minimal, with a peak of 43 in late September and 24 in late November.

Hungryroot: Healthy Groceries maintained a very low download rate, with a maximum of 9 in late November. There were no significant metrics for active users or revenue during the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.